Magazin Issue 29 Winter 2024/25
"Our heart beats in Kitzbühel"
Anyone who makes fashion needs fine antennae, a good instinct, constant curiosity, sensuality and - as we do - a little craziness paired with a lot of love and dedication.
OUR HEART BEATS IN KITZBÜHEL
We fulfil our quality promise within the EU, in our own production facility. That's crazy, because it's actually far too expensive. But it is an expression of our passion, just like this magazine.
WE TRAVEL THE WORLD FOR YOU
We capture moods and moments instead of presenting illusory worlds. We always have an ambitious team working for us and with us, with heart and soul, with keen eyes and skilled hands.
TO A NEW!
Discover Scotland with us in this issue, immerse yourself in landscapes that are as incomparable as our collections. Read about people who are as inspiring as the stories we want to tell through our fashion. And above all: ENJOY!
IN LOVE WITH AMELIA & GREG
FROM ONE PEAK TO THE NEXT. AMELIA AND GREG NOT ONLY GOT MARRIED ON A SOUTH AFRICAN MOUNTAIN, BUT ARE NOW MODELLING TOGETHER FOR THE FIRST TIME ON THE WORLD'S MOST BEAUTIFUL ALPINE PEAKS. AS SPORTS-LOVING FASHIONISTAS, THEY ARE THE PERFECT TESTIMONIAL COUPLE FOR SPORTALM.
Lady Amelia is the daughter of Charles Spencer and Victoria Lockwood. She is the niece of the late Princess Diana. Lady Amelia lives in London with her husband Greg Mallett and enjoys a successful modelling career. She has modelled for many international brands such as Versace, Roberto Cavalli, Chopard, Bvlgari and Alberta Ferretti.
Luss
The picturesque cottage on the western shore of Loch Lomond is a popular starting point for a trip into the national park. Cottages stand in pretty rows along the shore, which are impressively decorated with ornate flower arrangements in spring and summer.
St. Andrews
The small Scottish town, located directly on the North Sea, is world-famous: for its university and especially for golf. Directly behind the beach are the St. Andrews Links, one of the largest golf courses, as well as the oldest golf course in the world, the Old Course, which is why St. Andrews is considered the cradle of golf.
Edinburgh
The capital Edinburgh is the perfect start to getting to know Scotland: compact, accessible and full of highlights such as Edinburgh Castle, the medieval Old Town with the Royal Mile and traditional pubs such as ‘The Guildford Arms’.
Loch Lomond
Loch Lomond is said to be the most beautiful loch in Scotland. It looks almost magical on a calm day when the water gently reflects the landscape. The 71 square kilometre lake and its picturesque landscape of forests, mountains and islands is the perfect location for a shoot for the new Sportalm collections.
A top model conquers the world
FROM UPPER AUSTRIA DIRECTLY ONTO THE BILLBOARDS OF LAS VEGAS AND THE WORLD. TOP MODEL NADINE MIRADA AND HER PATH TO SELF-MADE SUCCESS.
SUCCESS 100% SELF-MADE
Nadine Mirada's success story reads like a Hollywood screenplay: growing up in Linz, she had the dream of travelling the world as a model from a young age. But she didn't fulfil any of the requirements and no agency would sign her up. So, without further ado, she travelled to the USA herself, gained a considerable reach via her Instagram account and finally became visible to the fashion industry. Guess finally approached her, and the rest is Hollywood happy ending.
Sportalm Store in new splendour
A Kiss from Kitz -
Around 150 guests celebrated the successful renovation and revitalisation of the Kitzbühel Sportalm store.
The new store concept not only combines tradition with modernity, but also unites the various product worlds of the premium brand under one roof. The focus is on an exclusive shopping experience on 300 square metres. The new chapter of the Sportalm store was heralded in with an exclusive celebration with around 150 invited guests.